Mar 4, 2020 | Digital Marketing / Technology, For Clients, Social Media Marketing
Recently it dawned on me how many people tweeting didn’t know about Twitter Analytics. Just like the other major social platforms, Twitter has its own analytics reporting tool, but you have to set it up for each account. Many people are used to having a business...
Feb 26, 2020 | Content / Copy
Content is the cornerstone of marketing, IMHO. With that being said, it MUST have the power of persuasion and that requires psychology. That’s what I refer to as Content Psychology. The practice of putting two strategies together to produce effective powerful...
Feb 26, 2020 | Content / Copy, Digital Marketing / Technology, SEO
Just how important is word count to your SEO results? I wasn’t looking to answer this question myself, rather this question hit me as I noticed a recent Tweet from John Mueller. Google’s John Mueller. So, what does John have to say about SEO Word Count?...
Feb 19, 2020 | Content / Copy, Digital Marketing / Technology, SEO
A lot of small business owners want to try their hand at writing copy because it feels more authentic and there are fewer expenses. The unfortunate part is that they are far more prone to make copywriting mistakes. In this article, I want to cover the most significant...
