Blogs & Resources
Blueprints for Business SuccessRank and Rent Marketing
When I use the phrase "rank and rent" with marketing or websites, most people look at me like a deer caught in a set of headlights. A lot of my fellow SEO gurus not only know this phrase but love it. It's profitable for them and it has a bigger ROI for the customer...
Life with Depression
This is a story. About my battle. My life with depression after my brother died. Not everyone's story will end this way. Did end this way. It's important we talk about these things so that others know they aren't alone. That people care, understand, and can help. My...
How To Build Backlinks
SEO is a complex machine. The need to build backlinks is a cog in that machine. One that I find people believe to be more complicated than it actually is. So let's look at what backlinks are and how you can build them (ethically.) What Are Backlinks? Well, they're...
The Outer Worlds is Outta This World
The Outer Worlds isn't the best choice, it's Spacer's Choice! This game is a true Role-Playing video game with well thought out dialog options. It's far more an RPG than an open-world action game. It has a New Vegas feel to it but it's a very, very different game....
Happy Employees Make Happy Customers
We've all dealt with an employee who was miserable. What a drag. It's a negative and awkward experience. But happy employees? That makes all the difference. It's upbeat, positive, and rewarding. If your employees are happy it's likely your customers will be too. So,...
The 5 Rules of Success – As Told by Steve Jobs
Steve Jobs will always be known for his levels of success. Regardless if you're a fan of Apple, Claris, or Mac products. I was recently introduced to the 5 rules of success that Steve Jobs shared with his friends. One of his best friends actually decided to share this...
Star Wars Binge Watching Guide
I just going to make the assumption that with the time off you're getting for holiday, you're going to binge-watch all installments of the Star Wars franchise in chronological order. So here is a cheat sheet so you'll know what order to watch as well as a brief...
Social Media Strategy in 6 Steps
Social media strategy is the art of creating a roadmap for your social media marketing. The goal is to be as efficient and profitable as possible. Like all marketing efforts, a Return of Investment should be a priority in the long-term game. So how do you create this...
That Time I Was in The Atlanta Journal Constitution
Honestly, it doesn't feel like it's been nearly 2 years ago. Hurricane Irma was coming. Category 5. Harvey had just devastated Houston. And here comes an equivalent storm to hit my small town in the Tampa Bay area. It was the kind of storm that buckles your windows,...
Quick Scope Review of Ghost Recon Breakpoint
With the game being so new I wanted to do a Quick Scope review to help you understand why this game is lackluster. As if all the mediocre reviews and overwhelmingly poor feedback weren't enough. But like you (maybe, I don't really know you) I LOVE this franchise and...
Why Be Normal When You Can Be Extraordinary?
"Normal" is a word I hear far too often and quite frankly, I hate it. It's something people tend to try and achieve in their businesses far too much. I mean, why be normal when you can literally be anything you want to be? Which, by the way, doesn't mean you have to...
Sales and Marketing: Why Most Employees Can’t Do Both
Sales and Marketing are both cornerstones to growing your business. Studies have shown that when leveraging multiple people for these efforts, the efficacy grows. Basically, it's more successful and profitable to have each one its own entity. With its own person or...
How To Use Google My Business
Since the death of Google+, Google My Business (GMB) has added more features for your business. Now if you're an at-home solopreneur you may not get as much out of it, BUT there are a lot of cool features that I don't see local businesses taking advantage of. So, what...
Best Social Platforms
The best social platforms will vary depending on the attributes of you and your business. B2B and B2C will use social media in different ways. Selling services is very different from selling products. How I made my decision on determining the best social platforms was...
Let’s Get Real: Time Management
On September 18th, The Female Founder’s Society proudly released ‘Time Management’. Like all our videos, it’s raw, unscripted, and shares our honest experiences. Time Management covers techniques that you can use at home or the office to help lead to more productive...
Networking Strategy for Introverts
Networking and Introverts. Two very simple words. But when put together, not so simple for an introvert. It's cringe-worthy. Introverts are shy, reticent, not concerned with external things. So if you are an introvert, how in the world are you supposed to network if?...
Let’s Get Real: Kicking Insecurities to the Curb
On September 11th, The Female Founder’s Society proudly released ‘Kicking Insecurities to the Curb’. Like all our videos, it's raw, unscripted, and transparent. Kicking Insecurities to the Curb covers bite-sized strategies that entrepreneurs can use to help reduce the...
The Importance of Visual Content
Content is king. All it is is something that is expressed through a medium. Content can be written. It can be videos, pictures, or audio. Verbal speech is a piece of content. Visual content is becoming more necessary in your marketing strategies as audiences progress....