Jan 8, 2020 | Digital Marketing / Technology, SEO, Web Design
I swear there are fifty-leven hundred million WordPress SEO Plugins. Okay, okay, it’s more like 1,000 but still. That’s a lot. Especially when you have to decide which one to use. I can’t say I’ve ever found a source that’s claimed to...
Nov 27, 2019 | Content / Copy, Digital Marketing / Technology, Marketing Strategies, SEO
When I use the phrase “rank and rent” with marketing or websites, most people look at me like a deer caught in a set of headlights. A lot of my fellow SEO gurus not only know this phrase but love it. It’s profitable for them and it has a bigger ROI...
Nov 20, 2019 | Content / Copy, Digital Marketing / Technology, Marketing Strategies, SEO, Social Media Marketing
SEO is a complex machine. The need to build backlinks is a cog in that machine. One that I find people believe to be more complicated than it actually is. So let’s look at what backlinks are and how you can build them (ethically.) What Are Backlinks? Well,...
Aug 2, 2019 | Digital Marketing / Technology, SEO
From time to time you’ll receive a Google Core Update. This is nothing more than a change to the primary search ranking algorithms. They update this in order to continue to improve the experience one receives as a user to ensure the information displayed is...
Jul 10, 2019 | Content / Copy, Digital Marketing / Technology, Marketing Strategies, SEO
In small business, you’ve all heard of SEO. But how many people actually understand what it means? This article will cover a little of how to do it, and also what it is. SEO stands for Search Engine Optimization. Basically, it is the process of increasing your...
Apr 11, 2019 | Digital Marketing / Technology, SEO
Where there is money to be made in any reputable industry, there will always be unethical practices. SEO is no exception. Unethical SEO practices are also known as Black Hat SEO. These are deceptive methods used to charge you more money and make you more promises....